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Title details for Building a Positive Media Profile by Pauline Rowson - Available

Building a Positive Media Profile

by Pauline Rowson
David Ryder
Audiobook
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Editorial coverage carries at least two and a half times the weight of advertising. It is a very cost effective way of raising an organisation's profile. This book looks at how to build a positive media profile for an organisation. It provides information on how the media work and how to build good media relations. It also shows how to write a news release and get it published, how to conduct a radio and TV interview and how to handle a bad news story.

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Publisher: Summersdale Publishers Ltd Edition: Unabridged

OverDrive Listen audiobook

  • ISBN: 9781848390058
  • File size: 55539 KB
  • Release date: June 17, 2008
  • Duration: 01:55:42

MP3 audiobook

  • ISBN: 9781848390058
  • File size: 55628 KB
  • Release date: June 17, 2008
  • Duration: 01:55:42
  • Number of parts: 2

Formats

OverDrive Listen audiobook
MP3 audiobook

subjects

Business Nonfiction

Languages

English

Editorial coverage carries at least two and a half times the weight of advertising. It is a very cost effective way of raising an organisation's profile. This book looks at how to build a positive media profile for an organisation. It provides information on how the media work and how to build good media relations. It also shows how to write a news release and get it published, how to conduct a radio and TV interview and how to handle a bad news story.

Expand title description text
Business Nonfiction