Learn to identify trends and find local angles that will capture both journalist attention and deliver online visibility. 'I Need a Killer Press Release--Now What???' is filled with useful links and examples for online publicity. You will learn how to:
- Get to know free online tools to help identify what customers want to know.
- Identify what is newsworthy and establish yourself as an expert which brings both news coverage and visitors to your web site.
- Understand the differences and advantages of optimizing a press release and have a good idea how to do it.
- See the incredible advantage of using online distribution to reach both media, bloggers, search engines, and potential customers.
- Read reviews of online news distribution web sites for their visibility and get an idea of costs.
- Learn how press releases combined with social media is key for marketing online.
- Get techniques to market your business for less using online marketing techniques -- the results are measurable and long-term compared to other forms of marketing.
- Get incredible visibility for your news by using these winning press release methods.
